Each example can be found in the completely refreshed and updated LAYARED Magazine! Get yours today and see how interactive print is creating more engaging reader experiences!
We have a really great way to get readers interacting with your print products: maps! Whether you're providing travel information about far off locations or just trying to help people find your local business, a map does the trick best, and a little interactivity can go a long way!
The interactive map that we added to the “Lonely Planet’s Travel Guides Just Got Better” article on page 12 of LAYARED Magazine is a perfect example of using interactive print to provide extra detailed information to readers.
Just scan the page and up pops a map with different locations throughout the world highlighted. The cities are from Lonely Planet’s annual list of top destinations. Tap one of the icons, photos and links to reveal more information at the bottom of the map. Each city features a YouTube video, links to airline and hotel services, additional country information and a link to download the Lonely Planet app.
The points on the map were placed “by hand” with CSS on their corresponding positions on the map. It’s a little time consuming to get right, but easy in the end. The smooth drop effect for the info pane was made only using simple jQuery code. After the map fades in, the info pane fades in behind it, remaining out of view.
When a user taps on one of the map points, three things happen. First the map point becomes white, which is accomplished simply by switching the image with an alternate white version. Second, the pane is dropped using the jQuery “.animate” code function to increase the top margin. And lastly, all of the elements in the info pane, corresponding to the country map point that was clicked on, are loaded into the pane. When a user taps “View More,” the preliminary content fades out and the new slideshow content fades in.
The slideshow is also very easy to build using a trick with the “overflow:hidden” option for HTML “<div>” tags. Essentially, we created a smaller window ”<div>” through which a larger ”<div>” with the content passes through. That’s just how we did it, but there are lots of ways to create slideshows with basic HTML. Check out this resource for tips.
And that’s it for this example! Just a basic knowledge of HTML and CSS is all you need to make some really elegant dynamic widgets for your interactive print projects.